Yayın Detay
-
Title : The Effects of Opinion Leaders on Consumers' Purchasing Decision Process
-
First Author : Müge DOĞANER
-
Authors : -
-
Keywords : Opinion Leaders, Consumer Behavior, Purchase Decision Process.
-
Basic Area :
-
Page Id : 407-419
-
Rank Id : 21
-
Year : 2024
-
Volume : 10
-
DOI : 10.29228/kesit.71779
Yayına Git