Yayın Detay
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Title : TRACING THE LOVEMARK - ORIENTED CORPORATE IDENTITY BUILDING ON COMPANIES
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First Author : Kadir AYDIN
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Authors : -Fatma GEÇİKLİ -Zeynep EKMEKÇİ -Yıldız ERZİNCANLI
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Keywords : Brand, Advertisement, Lovemark, Corporate Identity
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Basic Area : Halkla İlişkiler, Reklam, Marka
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Page Id : 311-329
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Rank Id : 18
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Year : 2021
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Volume : null
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DOI : 10.29228/kesit.49056
Yayına Git