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PAZARLAMA ODAKLI HALKLA İLİŞKİLERDE ÜRÜN PAKETLEME VE SERGİLEME STRATEJİLERİNİN ÖNEMİ̇, 145-159
THE IMPORTANCE OF PRODUCT PACKAGING AND EXHIBITION STRATEGIES IN MARKETING PUBLIC RELATIONS
http://dx.doi.org/10.18020/kesit.1116
Sırma Oya TEKVAR
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